1.1. Whom is this book for?1.2. AI and the Age of Implementation1.3. How do you make money with AI?1.4. What matters for your project to succeed?1.5. Machine learning from 10,000 feet1.6. Start by understanding the possible business actions1.7. Don’t fish for “something in the data”1.8. AI finds correlations, not causes!1.9. Business results must be measurable!1.10. What is CLUE?1.11. Overview of how to select and run AI projects1.12. ExercisesSummary