Your #GoogleAdManager account just got smarter 🙌 The Optimization tips page is now live — giving you tailored revenue opportunities, self-guided strategies, and expert-backed insights, all in one place. Whether you're looking to run experiments, set smarter floors, or explore evergreen best practices, there's something here for every network: https://goo.gle/3LQEY7P
Google for Publishers
Technology, Information and Internet
Unlock ad revenue potential for publishers, content creators, and developers.
About us
Empowering publishers, content creators and developers with the tools to unlock their ad revenue potential. Google for Publishers is a place to connect, learn, and grow with Google's monetization solutions. Get the latest news, tips, and resources for Google AdMob, Google Ad Manager, and Google AdSense.
- Website
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https://www.google.com/ads/publisher/
External link for Google for Publishers
- Industry
- Technology, Information and Internet
- Company size
- 10,001+ employees
Updates
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The holiday rush is here, and Q4 ad revenue is soaring — but so is the workload. This year, give yourself the gift of added help! Partner with a Google Certified Publishing Partner (GCPP) and hand off ad operations, optimization, and troubleshooting to qualified experts with benefits like:. 🎁 Full-service support: get help with setup, implementation, testing, and more — leaving you free to focus on content. 🎁 Ad revenue growth: partners use their expertise to optimize your digital content to attract the most profitable and relevant ads, maximizing your ad revenue potential. Explore the full benefits → https://goo.gle/4pzxi8t
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At Google, we know that monetizing live sporting events comes with high stakes. Advertisers need to reach engaged audiences, and viewers demand personalized ad experiences that don’t disrupt from the action. That's why our #GoogleAdManager team worked alongside DAZN to quickly optimize our live solutions for the FIFA Club World Cup. We focused on low latency and ensuring seamless transitions, resulting in a flawless watch experience. Watch the video here: https://goo.gle/4oSyN1D #DAZN #CTV #LiveSports #Streaming
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Fingersoft, the pioneering Finnish game publisher behind the Hill Climb Racing franchise, sought a way to boost ad revenue and in-app purchases (IAPs) while maintaining user experience. Their solution? Choosing #GoogleAdMob as their ad monetization platform🤝 Their Head of Player Acquisition & Monetization, Otto Simola, notes that AdMob provides the support and tools they need to thrive like: 📞 Weekly calls to ensure their monetization strategy is consistently optimized. 🎯 Precision targeting, which helps them segment audiences and maintain a high-quality ad experience, which is key for long-term retention. 🔗 Watch their full video here: http://goo.gle/4hpPePZ 🔗 Learn how Google AdMob can help level up your monetization strategy: http://goo.gle/47nwlsh
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In live streaming, there are no second chances. Audiences can spike from thousands to millions, pressure-testing every component of your ad stack. Research by Google & Boston Consulting Group (BCG) reveals what publishers need from their ad tech platforms for live-ready delivery: https://goo.gle/4oD1BLc
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For major publishers like Ubisoft, managing ad quality across multiple demand sources was a major hurdle. Their biggest challenge? Faulty ad campaigns were hurting user experience. But they found their answer: #GoogleAdMob proved to be the one-stop shop solution they needed. By allowing them to remove faulty campaigns directly in the interface, AdMob helped Ubisoft dramatically improve their ad quality and achieve better user retention. ➡️ Watch their full success story: http://goo.gle/3KVXlrr ➡️ Explore AdMob's ad quality tools: http://goo.gle/3ISwRXe
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A successful ad business isn't built on quick wins alone. It's built on a strategic marathon of work that drives long-term revenue and brand protection. #GoogleAdManager empowers publishers with the tools to manage their entire ad business, from diverse demand to granular insights, ensuring sustainable growth → https://goo.gle/49cd7Zi
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Are you monetizing the most reliable moment of user attention? It’s the seconds your users spend on your app’s loading screen. App Open Ads turn a beat of downtime into a monetization moment, with a non-disruptive user experience designed with app load times in mind. You can control placement, frequency, and more → https://goo.gle/42QJ31l
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Today, we shared new product updates across Google Ad Manager, AdSense, and AdMob – designed to help you save time, strengthen advertiser relationships, and more easily monetize your valuable content. * New AI tools that automate manual tasks, from brand safety to generative AI reporting. * CTV Live-biddable solutions to capture more value from high-viewership live events. * Buyer Direct in Ad Manager to streamline direct deals with greater efficiency. These innovations are built to simplify your operations and unlock new revenue opportunities so you and your teams can put the focus back on creating incredible content. Read all the details and learn more on our blog: https://goo.gle/4oZZ7X7 #GoogleforPublishers #AdTech #Publishing #AI #Monetization
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When DAZN obtained the exclusive rights to broadcast the FIFA Club World Cup, they chose an ad-supported monetization strategy to bring fans from around the globe to their platform. Discover how their partnership with #GoogleAdManager enabled them to deliver a seamless, personalized ad experience, despite the massive challenges that come with monetizing a high-stakes live event. Watch the video case study and see the results: https://goo.gle/4oquzhd